Archive for the “Our Views” category
National Mentoring Month: The Impact of Molding New Professionals
by blewis on January 22, 2013
Eleven years ago, the Harvard School of Public Health, Mentor and the Corporation for National and Community Service launched National Mentoring Month. As public relations professionals, we’re more than familiar with ‘fill-in-the-blank’ days, months and years… a mainstay for many (…)
Confessions of a Professional Ghostwriter
by cchesner on March 20, 2012
Behind a confident politician or an accomplished author oftentimes stands an individual hidden in the shadows, given the name of a ghostwriter. A ghostwriter is a professional copywriter who creates content and then attributes it to someone else. Face the (…)
The Importance of Pro-Am for Public Relations
by cchesner on March 1, 2012
It’s that time of year. PRSA Dallas is hosting its annual Pro-Am Day on Friday, March 16, and the Lewis Public Relations team is looking forward to participating again. True to its name, Pro-Am Day is an opportunity for students (…)
Instilling Communications Leadership for the Future
by LPR on February 24, 2012
By Blake D. Lewis III, APR, Fellow PRSA Earlier this month, I had an opportunity to spend time with a group of students in Baylor University’s Public Relations Agency course. As an elective for juniors and seniors in the Journalism, (…)
Is Public Relations REALLY the Seventh Most Stressful Job in America?
by LPR on January 5, 2012
Earlier today, CareerCast released the results of their annual survey of most stressful jobs in the United States, with public relations executive listed as the seventh most stressful job: 1. Enlisted military soldier 2. Firefighter 3. Airline pilot 4. Military (…)
Five Ways to Optimize Your Website’s SEO
by LPR on July 6, 2011
Great things came out of the Lunch ‘n Learn that we organized for our extended office team last week featuring search engine marketing consultant Anita Pinkerton. Anita, who used her experiences in large corporate and agency environments to form an (…)
LPR Intern Program Graduates – Where Are They Now
by LPR on April 29, 2011
Recently Jessa, a former LPR intern, stopped by our offices for a great visit. She was able to see the space at the top of Park Central I in North Dallas after she had completed her tour with us, and (…)
Blake Supports the Value of Accreditation in PRSAY Blog Post
by LPR on September 27, 2010
With accreditation becoming a hot topic for PRSA members, Blake shared his thoughts in this PRSAY blog post: Accreditation Moves Forward The attention being focused on accreditation as a result of the debate about PRSA governance and the requirements for (…)
Blake Discusses the Importance of Mentorship in PRSAY Post
by LPR on June 24, 2010
Blake currently serves on the Public Relations Society of America’s National Board of Directors. Recently, he was approached by the organization’s blog, PRSAY, to share his perspective on the importance of mentorship. Check out what he had to say: The (…)
